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Countering Inappropriate Images to Raise Girls from the Inside Out

There seems to be an ever growing number of inappropriate products and marketing campaigns aimed at our girls. These products and campaigns push a "too sexy, too soon" message that we need to stop—and we can.

These products are sold because they are purchased. A collective parental “NO!” would send a clear message to advertisers. Write your concerns to distributors and product developers. Those complaints do work… several of these companies have reconfigured their advertisements and even removed them from their websites. “Outrage” petitions are also gaining signatures by the minute. Speak out and keep your wallets shut. Also, share your concerns to your daughter to help develop her media literacy.

What We Buy and Why: The Product or the Brand

"Anythin fo' half-price is a bargain, irregardless o' what ya pay fo' it." ~ Mammy Yokum

A person's possessions speak volumes on what that individual regards as important. The advertising industry, devoted to identifying what the citizen considers significant, manipulates the market to create those choices. With massive sums to be spent, the competition is as fierce as it is grotesque.

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